This month’s retail spotlight is on Daiseye, an eclectic marketplace offering earth-friendly, fair trade and artisan products in Princeton, Wisconsin.
I met one of the owner’s, Jessica, at a tradeshow we did in January and I truly admired her passion for sourcing ethical products. She sat down with me and immediately she was interested in our story and how our products are produced.
She has been fantastic at helping us tell our story.
And if you are wondering where the name Daiseye comes from, here is the story: Daisy flower was the original sunflower called "eye of day." We took that meaning and came up with an original name.
What I love about this store is the wide selection they have of versatile apparel pieces, not just from Passion Lilie, but from lots of great ethical designers. It’s the perfect place to splurge while doing good.